In the world of Japanese management style, Kaizen means “change for the better” or “improvement”. Kaizen refers to the workplace strategy calls for never-ending efforts for improvement involving everyone in the organization – managers and workers alike. Generally, a Japanese management Kaizen team has two major components - maintenance and improvement. Each component has its specific functions. The maintenance function is to maintain current technological, managerial, and operating standards while the improvement function is aimed at improving current standards. These same principles can be applied to blogging. Here are ways you can apply “Kaizen” principles to blogging.
Let’s analyze Kaizen for blogging in terms of the Management and Improvement functions.
1. Management
For Kaizen, normally you should concentrate at improving the process rather than at achieving certain results. It is also a process that, when done correctly, it helps to eliminate overly hard work (both mental and physical), and teaches people on how to learn to spot and eliminate wasteful processes. A good blogger should possess the following management skills:
# Time Management
Time management helps you to work on the most worthy tasks and to get through them quickly. Time management is not some obscure notion but an important blogging strategy that can be followed to gather a huge amount of success. Many bloggers have failed because they are inefficient and time management can increase that efficiently. Knowing how to manage your time effectively will help you achieve the goals you want with the least amount of effort.
# Maximize Blogging Effectiveness
Every blogger puts a lot of effort in creating a blog and then posting content regularly but then its even more important that the content is read by many people.
# Keywords
Always try to build an understanding of the keywords used in your blog. You should also understand how your blog’s unique characteristics and how your blog can fit in with the current concerns of your audience. This understanding will help you to develop content and also target conversations.
2. Improvement
Under the improvement function, a blogger should work continuously towards revising the current standards, once they have been mastered, and establishing higher ones. Improvement can be broken down between innovation and Kaizen. Innovation involves a drastic improvement in the existing process and requires large investments. Kaizen signifies small improvements as a result of coordinated continuous efforts. Areas that require constant improvement for a blog are:
# Search Engine Optimization (SEO)
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via search results. A blog that is ranked higher in a search engine result page, will have more searchers visit the blog. A good blogger should always pay attention to the latest SEO techniques in order to fully optimize one’s blog for search engines. A high search engine ranking is also essential for better blog revenues.
# Writing Skills
Blogging is about writing. In order for you to publicize your blog content, you should always strive to improve your writing skills. While most people think of writers as infinitely talented, living in some rarified air denied to the rest of us, writing is a learned skill. While some people are indeed born more talented with the written word than others, most people can become better writers simply through practice. Blogging is as good a practice field as any.
# Internet Marketing
Your blog does not serve a good function if it is not marketed properly. Without the proper marketing, you may end up having limited number of readers. You should learn some basic marketing tips for your blog. Some of the basic marketing techniques are like joining a blog network e.g., mybloglog, 9rules etc, submit your blog to directories, have a contest, create links and trackbacks and many more.
True to the principle of Kaizen, you should always strive for small improvements for your blog. A continual small improvements and standardization yields large results in a form of compound productivity improvement.
Kuan Hoong is currently residing in Nagoya Japan. He is passionate about eBay. He also blogs regularly on topics related to SEO and Internet Marketing. You can visit his blog at kuanhoong dot com
Monday, August 13, 2007
8 Steps to Excel at Blogging
Everybody wants to step out of the crowd and say his heart out. This necessity of people was well understood and to simplify things bogs were introduced. Earlier one has to make a website for showing his or her cause which cost something in one way or the other. But now the blogs are very famous. Here are eight steps to lucrative Blogging.
First, register at a website that offers facility for blog publishing. The website should be well known and good reader turns over.
Second step for lucrative Blogging is to select the subject of the blog. You should write on something that you are familiar of and can justice to the topic.
Third step is to give it an attractive title that will attract the readers. People just judge their way out of blogs just from the tittles. So, to be in the race, make the title impressive.
Fourth, thing is the choice of the language. The language will decide the targeted readers for your blog.
Fifth, step is to write the blog. The blog writing should be a pleasure and same should be the feeling while reading it. Make your blog very interesting.
Sixth, once you have done with your blog make it updated so that people can come back to your blog and come to your blog regularly.
Seventh, step is to make your blog promote your product or website. Provide with links on your blogs that lead to similar blogs or websites. And ask for same in return
Eighth step for lucrative blog is to make your blog your blog search engine friendly.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.
First, register at a website that offers facility for blog publishing. The website should be well known and good reader turns over.
Second step for lucrative Blogging is to select the subject of the blog. You should write on something that you are familiar of and can justice to the topic.
Third step is to give it an attractive title that will attract the readers. People just judge their way out of blogs just from the tittles. So, to be in the race, make the title impressive.
Fourth, thing is the choice of the language. The language will decide the targeted readers for your blog.
Fifth, step is to write the blog. The blog writing should be a pleasure and same should be the feeling while reading it. Make your blog very interesting.
Sixth, once you have done with your blog make it updated so that people can come back to your blog and come to your blog regularly.
Seventh, step is to make your blog promote your product or website. Provide with links on your blogs that lead to similar blogs or websites. And ask for same in return
Eighth step for lucrative blog is to make your blog your blog search engine friendly.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.
My Blogging Timeline - The Journey so Far - Part 2
Following on from yesterdays post - Part 1…
There were 2 blogs that I found that helped me more than the rest (and still do), and first introduced me to structuring blogs from a business point of view, planning them and promoting them using business and marketing techniques. They are Problogger.net by Darren Rowse and Entrepreneurs-journey.com by Yaro Starak. They are both packed with help and information about blogging, from their wealth of experience and knowledge. I also subscribed to the Blog Traffic King newsletter through Entrepreneurs-journey.com giving tips on traffic generation for your blog.
These were all pieces of the jigsaw but there were still gaps, I wanted somebody to take me by the hand and guide me through. While trying to find more information, I was finding it hard to keep up with the posting and marketing that I wanted to do. I was wondering if what I was doing was helping me or not, and that all added to the frustration. As I said early I was also subscribed to some internet marketers newsletters, and they were telling me that to get anywhere I needed help, I couldn’t do it on my own without a lot of trouble and it would take a long time to achieve anything. Great! They were saying I needed a mentor, and that happened to be them. But I didn’t want a mentor for internet marketing in general I just wanted one for blogging. Wouldn’t that be great, someone who could show me step by step how to build a successful blog. But there was no one out there.
Then in March I received an interesting edition of the Blog Traffic King newsletter, Yaro Starak was asking if anyone would be interested in a blog mentoring program ran by him. Would I! would have been an understatement. I just had to wait and see if it came off. I had to wait till June when Blog Mastermind was launched and I joined up straight away.
I’ve been in the program a month now and I am absolutely bowled away by the information and help I have received (I will go into more about Blog Mastermind in another article). Only one of my original 3 blogs still survives - Create Blogs. I used it as a starting point and somewhere to practice my newly acquired skills. But you wouldn’t recognise it after having the Blog Mastermind treatment. That’s why I have moved it from Blogger to Wordpress and it has now turned into the blog you are reading today - Build a Blog.
And that’s where I am now, enjoying the community, help and information I receive from Blog Mastermind and it’s members. I am looking forward to the future and creating and building my photography blog that I have wanted to do for so long. But I now know I have the support, firm foundations and structure that I looked for, and craved for so long. So here’s to my new challenges and their rewards, I’ll keep you updated. I’ll keep blogging and I’ll see you soon.
Mandy
If you would like to find out more, or follow my journey with blogs and blogging then you may like to visit Build a Blog
There were 2 blogs that I found that helped me more than the rest (and still do), and first introduced me to structuring blogs from a business point of view, planning them and promoting them using business and marketing techniques. They are Problogger.net by Darren Rowse and Entrepreneurs-journey.com by Yaro Starak. They are both packed with help and information about blogging, from their wealth of experience and knowledge. I also subscribed to the Blog Traffic King newsletter through Entrepreneurs-journey.com giving tips on traffic generation for your blog.
These were all pieces of the jigsaw but there were still gaps, I wanted somebody to take me by the hand and guide me through. While trying to find more information, I was finding it hard to keep up with the posting and marketing that I wanted to do. I was wondering if what I was doing was helping me or not, and that all added to the frustration. As I said early I was also subscribed to some internet marketers newsletters, and they were telling me that to get anywhere I needed help, I couldn’t do it on my own without a lot of trouble and it would take a long time to achieve anything. Great! They were saying I needed a mentor, and that happened to be them. But I didn’t want a mentor for internet marketing in general I just wanted one for blogging. Wouldn’t that be great, someone who could show me step by step how to build a successful blog. But there was no one out there.
Then in March I received an interesting edition of the Blog Traffic King newsletter, Yaro Starak was asking if anyone would be interested in a blog mentoring program ran by him. Would I! would have been an understatement. I just had to wait and see if it came off. I had to wait till June when Blog Mastermind was launched and I joined up straight away.
I’ve been in the program a month now and I am absolutely bowled away by the information and help I have received (I will go into more about Blog Mastermind in another article). Only one of my original 3 blogs still survives - Create Blogs. I used it as a starting point and somewhere to practice my newly acquired skills. But you wouldn’t recognise it after having the Blog Mastermind treatment. That’s why I have moved it from Blogger to Wordpress and it has now turned into the blog you are reading today - Build a Blog.
And that’s where I am now, enjoying the community, help and information I receive from Blog Mastermind and it’s members. I am looking forward to the future and creating and building my photography blog that I have wanted to do for so long. But I now know I have the support, firm foundations and structure that I looked for, and craved for so long. So here’s to my new challenges and their rewards, I’ll keep you updated. I’ll keep blogging and I’ll see you soon.
Mandy
If you would like to find out more, or follow my journey with blogs and blogging then you may like to visit Build a Blog
So What Is This Blogging Anyway?
You hear about it everywhere these days. Blog this, blog that. Just what is it and why should you know? Well it is only one of the most interesting and effective means of communicating in today's modern age. Sorry I don't want to understate it.
Sure there are millions of folks putting out blogs [web logs, think of a diary of sorts but not private] that are full of crap and are not worth any time spent reading them[commonly referred to as splogs or spam blogs whose sole aim is to get you to click on their links to make them money or to provide links to other sites for search engine ranking]. However there are also thousands of creative people writing blogs every week that give out terrific information [like this one hopefully], insights, and creative works.
There are blogs by famous writers who share their words with us for free, there are blogs that explain how to do important things, and there are blogs that just allow you to create a community around your interests. Now that can be a good thing.
So when I first approached the idea of creating a blog I was at a loss about what to put in it. I was not one for baring my soul in a blog format. Just not my cup of tea. So I thought and thought until I realized there was an area that I cared about that I wanted others to care about and it so happens I could use some more education myself. So I started a blog about alternative energy and how to use it in one's personal life. It now gets lots of readers, tons of traffic and I feel like I am contributing in some fashion to the greater good. How can that be bad?
There are ways to create a blog that are super simple and require almost no technical knowledge such as Blogger.com. They host the blog and you create a blog using their templates and such so that you don't have to get into any sort of code if you don't want. Wordpress.com also allows you to create simple to build blogs hosted on their server. These are great ways to get rolling.
Then when you want to run the whole show and really get creative with the look and feel of your blog [not always necessary since the words are the most important thing] you can build a blog using a variety of available software such as Wordpress, Typepad, Pivot Log,and others. In these instances you host the blog on your own hosting account and you build it from the ground up. Nothing too hard here at least until you start to dig under the covers to customize. That sounds like working on cars doesn't it? Nice and easy just changing the oil and then when you want to soup it up things get a little more challenging.
Some people are making their good living simply writing about what they love several times a week and building a solid audience for their words. Sounds pretty cool to me.
But that is what we love to do. Help you build your site, your blog and learn the skills it takes to create a custom site that really shines and which visitors flock to check out your content. You see the White Hat Guys know how to teach you the skills and they will stick by your side as you do it.
Kevin Rockwell runs a successful internet based video and photo business and is one of the White Hat Guys which helps entrepreneurs learn how to quickly and easily launch their own profit pulling online business ASAP, on a shoe string budget… that runs on auto-pilot and earns them a an income of which they can be proud! Learn more about the membership program at http://www.whitehatguys.com
Sure there are millions of folks putting out blogs [web logs, think of a diary of sorts but not private] that are full of crap and are not worth any time spent reading them[commonly referred to as splogs or spam blogs whose sole aim is to get you to click on their links to make them money or to provide links to other sites for search engine ranking]. However there are also thousands of creative people writing blogs every week that give out terrific information [like this one hopefully], insights, and creative works.
There are blogs by famous writers who share their words with us for free, there are blogs that explain how to do important things, and there are blogs that just allow you to create a community around your interests. Now that can be a good thing.
So when I first approached the idea of creating a blog I was at a loss about what to put in it. I was not one for baring my soul in a blog format. Just not my cup of tea. So I thought and thought until I realized there was an area that I cared about that I wanted others to care about and it so happens I could use some more education myself. So I started a blog about alternative energy and how to use it in one's personal life. It now gets lots of readers, tons of traffic and I feel like I am contributing in some fashion to the greater good. How can that be bad?
There are ways to create a blog that are super simple and require almost no technical knowledge such as Blogger.com. They host the blog and you create a blog using their templates and such so that you don't have to get into any sort of code if you don't want. Wordpress.com also allows you to create simple to build blogs hosted on their server. These are great ways to get rolling.
Then when you want to run the whole show and really get creative with the look and feel of your blog [not always necessary since the words are the most important thing] you can build a blog using a variety of available software such as Wordpress, Typepad, Pivot Log,and others. In these instances you host the blog on your own hosting account and you build it from the ground up. Nothing too hard here at least until you start to dig under the covers to customize. That sounds like working on cars doesn't it? Nice and easy just changing the oil and then when you want to soup it up things get a little more challenging.
Some people are making their good living simply writing about what they love several times a week and building a solid audience for their words. Sounds pretty cool to me.
But that is what we love to do. Help you build your site, your blog and learn the skills it takes to create a custom site that really shines and which visitors flock to check out your content. You see the White Hat Guys know how to teach you the skills and they will stick by your side as you do it.
Kevin Rockwell runs a successful internet based video and photo business and is one of the White Hat Guys which helps entrepreneurs learn how to quickly and easily launch their own profit pulling online business ASAP, on a shoe string budget… that runs on auto-pilot and earns them a an income of which they can be proud! Learn more about the membership program at http://www.whitehatguys.com
Internet Marketing Tip - Blogging is More Powerful than You Think!
If you are not blogging EVERY day, you are missing out on 1,000’s of potential visitors to your website. Here’s why…..
Blog every day. Whether you are hosting a blog on your own website, or using one of the free hosting services, it is extremely important that you blog every day. If you are still one of those businesses that don’t have a blog yet, I would hire someone to install one on your website immediately. Or, if you have the know-how you can always install it yourself for free.
Why are blogs important? Blogs aren’t just important, they are the most vital business tool you could possible own. Here’s a few reasons why:
* Unlike your average website, blogs have special RSS software built in them that instantaneously tell “subscribers” the second you write something new. Some blogs have tens of thousands of subscribers. Except for email, what other tool can send a message out to tens of thousands of people at a time. Imagine what that would do for your traffic and sales.
* Blogs also have software that tells you every time another site is linking to you. Within a click, you can tell the exact website that is linking in. The more sites you have linking in, the higher your website will be in the search engines.
* Blogs are extremely customizable. In my blog, I have it that if I want to run an ad in every post, I can do it with a click of a button. If I want to add a signature to every post I can also do that with a click. Blogs are so incredible, that you can send a post to your blog via Email.
* When your blog becomes popular, other bloggers will take notice and start linking to you. They will literally be directing people to your website or blog. Why do they do this? For some, it’s because they like your content. For others, it’s because they hope you will link back to them. Either way, it’s a community of people helping each other build traffic.
More powerful than you think.
As the title of this article suggests, blogs are more powerful than you. There are literally 1,000’s of “plug-ins” that you can install into your blog that will make it more tempting for people to return to your site. Remember, the more people that come to your site, the higher your search rankings will be. The higher your search rankings, the more people will come to your site. It’s a “catch 22” in reverse. It is beautiful.
Carl Coddington is a viral marketing expert. If you need to get some great tips on how to market yourself or your website, visit www.promoinnovations.com Leave a comment on my Blog and I will return the favor.
Blog every day. Whether you are hosting a blog on your own website, or using one of the free hosting services, it is extremely important that you blog every day. If you are still one of those businesses that don’t have a blog yet, I would hire someone to install one on your website immediately. Or, if you have the know-how you can always install it yourself for free.
Why are blogs important? Blogs aren’t just important, they are the most vital business tool you could possible own. Here’s a few reasons why:
* Unlike your average website, blogs have special RSS software built in them that instantaneously tell “subscribers” the second you write something new. Some blogs have tens of thousands of subscribers. Except for email, what other tool can send a message out to tens of thousands of people at a time. Imagine what that would do for your traffic and sales.
* Blogs also have software that tells you every time another site is linking to you. Within a click, you can tell the exact website that is linking in. The more sites you have linking in, the higher your website will be in the search engines.
* Blogs are extremely customizable. In my blog, I have it that if I want to run an ad in every post, I can do it with a click of a button. If I want to add a signature to every post I can also do that with a click. Blogs are so incredible, that you can send a post to your blog via Email.
* When your blog becomes popular, other bloggers will take notice and start linking to you. They will literally be directing people to your website or blog. Why do they do this? For some, it’s because they like your content. For others, it’s because they hope you will link back to them. Either way, it’s a community of people helping each other build traffic.
More powerful than you think.
As the title of this article suggests, blogs are more powerful than you. There are literally 1,000’s of “plug-ins” that you can install into your blog that will make it more tempting for people to return to your site. Remember, the more people that come to your site, the higher your search rankings will be. The higher your search rankings, the more people will come to your site. It’s a “catch 22” in reverse. It is beautiful.
Carl Coddington is a viral marketing expert. If you need to get some great tips on how to market yourself or your website, visit www.promoinnovations.com Leave a comment on my Blog and I will return the favor.
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